How will Blockchain and KSKIN change Vietnamese domestic beauty technology?

KSKIN PROJECT
2 min readJan 15, 2021

There is never a better time to be a beauty entrepreneur. According to Inkwood Research, figures show that the Global Beauty & Personal Care Products market is expected to grow from $ 432.7 billion in 2016 to $ 750 billion by 2024.

However, despite the revenue advances, the beauty industry is one of the few markets that has yet to fully grasp the potential of blockchain technology. Therefore, the KSKIN project has decided to apply this advanced technology to the beauty technology, which is still inadequate and outdated today.

KSKIN project and transforming the beauty industry with blockchain technology — Why not?

Blockchain is still expensive and emerging, used only in an experimental fashion in the beauty sector, but the technology offers clear benefits surrounding loyalty plans, said a GlobalData analyst. design and personalization.

KSKIN is the first cosmetic project in Vietnam to incorporate blockchain technology. Determining the advantages that this new technology brings, KSKIN decided to apply it in beauty technology as a step forward for this billion-dollar field. Specifically:

Prove the origin

Today, manufacturers still talk about “safe”, “absolutely effective” or “non-toxic” beauty products, … but consumers cannot verify reliability. reliability of these products.

But with KSKIN, every word is verified thanks to the implementation of blockchain solutions on KSKIN platform. Specifically, consumers can check QR codes on the blockchain to query the origin and origin of ingredients in the product.

Combines blockchain technology with open data to ensure transparency

Through blockchain technology, the information, documents and test results of KSKIN beauty products are provided transparently by the team, helping customers have a “much more transparent shopping experience” with dozens of The brand is currently participating in a blockchain initiative.

Buy preferential genuine cosmetics through blockchain technology

The majority of foreign cosmetic brands reach Vietnamese consumers’ prices increase by 20 ~ 40% compared to original prices.

But within the framework of the KSKIN project, when there is blockchain intervention, consumers can own genuine Korean cosmetics at a 20 ~ 30% discount from the original price by using KSKIN tokens, or increase the price. value through holding KSKIN tokens.

Project evaluation KSKIN

KSKIN is the first Vietnamese cosmetic project to apply blockchain technology with the desire to build a transparent, reputable, and reliable beauty community. In the near future, KSKIN will constantly strive to connect all blockchain enthusiasts on a regional scale and facilitate blockchain’s technology platform through a series of discussions, conferences and chapters. cosmetic consultant process.

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KSKIN PROJECT

Kskin is a platform that supports cosmetic businesses and consumers to easily and transparently access them based on blockchain technology.